A bagel with cream cheese |
A bagel with cream cheese is common in American cuisine and the cuisine of New York City. In the United States, the bagel and cream cheese is often eaten for breakfast, and with smoked salmon is sometimes served for brunch. In New York City circa 1900, a popular combination consisted of a bagel topped with lox, cream cheese, capers, tomato, and red onion.
The combination of a bagel with cream cheese has been promoted to American consumers in the past by American food manufacturers and publishers. In the early 1950s, Kraft Foods launched an "aggressive advertising campaign" that depicted Philadelphia-brand cream cheese with bagels. In 1977, Better Homes and Family Circle magazines published a bagel and cream cheese recipe booklet that was distributed in the magazines and also placed in supermarket dairy cases.
In American Jewish cuisine, a bagel and cream cheese is sometimes called a "whole schmear" or "whole schmeer", indicating a bagel with cream cheese. A "slab" is a bagel served with a slab of cream cheese atop it. A "lox and a schmear" refers to a bagel with cream cheese and lox or smoked salmon. Tomato, red onion, capers and chopped hard-boiled egg are additional ingredients that are sometimes used on the lox and schmear. All of these terms are used at some delicatessens in New York City, particularly at Jewish delicatessens and older, more traditional delicatessens.
The lox and schmear likely originated in New York City around the time of the turn of the 20th
A "lox and a schmear" refers to a sliced bagel with cream cheese... |
Both bagels and cream cheese are mass-produced foods in the United States. Additionally, in January 2003, Kraft Foods began purveying a mass-produced convenience food product named Philadelphia To Go Bagel & Cream Cheese, which consisted of a combined package of two bagels and cream cheese.
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